REDISCOVER RED

Pitching for Campari Red campaign pop ub bars in London

BRIEF

1.

 

I was asked to pitch for Rediscover Red campaign for Campari in London Shoreditch.

The all immersive experience wanted to bridge the London Underground Street culture with the stylish vibes of the classic Italian Campari.

 

2.
Research

1930' Posters

I went to dig deep into the advertising history of Campari, only to find a rich production of art deco posters. We used patterns , colors and characters to build a proposal for aan almost theatrical bar experience.


 

 

 

To design this pitch for Campari, I combined




Rhino

Grasshopper

Illustrator

Photoshop






 

 

get in touch

I am always on the lookout for exciting opportunities to work with likeminded professionals and great projects.

Drop me a line to request a quote, or feel free to add me to your network on LinkedIn.
Looking forward to hear from you!

 

 

London // +44 7938110944
hugo@sterkstudio.co.uk